Amsterdam, 4 June – Real Mallorca has chosen Content Stadium to strengthen its social media strategy and to optimise their content creation process. With both animated and static templates, the digital team of Real Mallorca meets the increasing demand of the football fan for faster and more premium content. This requires clubs to both have the resources ánd the skills to produce this kind of premium content. Content Stadium, through a lot of helpful features (automatic duplication, automatic data import, theme and topic switches, etc.), provides both giving Real Mallorca the arguments to start the collaboration.

Albert Salas Domínguez, Communication Director of Real Mallorca: « It is a pleasure to meet the challenges of our social media strategy working alongside a company such as Content Stadium. We have held regular talks over the past few months and everything discussed has been fantastic. This deal will help us grow our fanbase and reach our engagement targets. Working with Content Stadium in this exciting partnership reinforces everything that we have been working towards. »

Benjamin Blot, Director Southern Europe, Africa of Content Stadium: « Few months after decided to approach the Spanish market, and after signed partnerships with big organisations as LaLiga, Dorna or Kosmos (Davis Cup), we are really happy to start our first partnership with a LaLiga club, which is in a way a logical consequence. In this particular period, communication, and so content production, are crucial. Organisations have to be innovative about the content but also about the workflow to produce it. Budgets will probably decrease a little. The purpose will be to keep the content offer level, create another way to engage discussion with fans but with less budget. I’m convinced the coming 2 years will be the era of optimisation and structuring. »

About Content Stadium

Content Stadium is a content creation platform, empowering editorial teams of sports and corporate organisations to instantly create and publish visuals, animations and videos for social media, website/apps, screens, etc. With one click statistics can be integrated into the content thanks to partnerships with data providers such as Gracenote, OPTA/STATS, Deltatre, Sportradar. Content Stadium is being used by sports leagues, federations, clubs, media and brands.

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